Many businesses have done away with the old clunky cash registers in favor of smaller, easier payment options. Now any tablet or smartphone can be a point of sale device when a card reader is attached. You see this kind of technology in stores across America from widely known department stores to family run bakeries. While everyone stands to gain from such technology, it’s the small business owner that benefits most from mobile payments
The Mobile Payment Advantage
Any good businessman knows that the more ways there are to pay, the more people will be able to pay. While almost all major businesses have card readers in their stores and websites that allow for online payments, many small businesses are limited to cash and check. Even if they have a card reader in the store, sales can only be done at that location. If a business offers delivery but only accepts cards at the business location, they lose the business of everyone who may not have cash but wants delivery. That’s where mobile payment options come in.
Equipped with a smartphone and card reader, each employee can act as a point of sale wherever they go. Independent traveling merchants such as those that frequent county fairs and flea markets don’t have to be limited to customers carrying cash. Since just about everyone carries a debit or credit card these days, every person becomes a potential customer.
Niche Business
When it comes to mobile payments, some niches are especially poised to benefit. Antique sellers for instance often participate in fairs and community events by setting up a booth. Rather than going through the hassle of setting up a cash register and card reader everywhere they go, antique sellers can simply bring their phone. Craft sellers can also benefit from mobile payments. Flea markets and fairs always have booths where people are selling homemade crafts. Their ability to succeed in making a living off their merchandise depends on whether they can process mobile payments.
Whatever niche your business is, chances are, it can benefit from having mobile payment options. Next time you have to take your merchandise to set up shop outside your place of businesses, you’ll have one less thing to worry about. As long as you don’t forget to bring your phone, you will be able to sell your product to anyone who has a credit card.
Mobile Technology News brought to you by: http://www.businesstexter.com/
Source: http://www.mobilemarketingwatch.com/for-whom-are-wireless-payments-most-essential-35267/
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